Jamie Kern Lima is a name recognized worldwide. She is an award-winning entrepreneur and media personality. She co-founded IT Cosmetics, a brand she built from her living room into a billion-dollar beauty company. Her success story is inspiring because she started with very little and grew into something big. People search online for information about her, especially about her personal life—her husband, Paulo Lima—curious about how her family life fits with her famous career.
In this article, we will explore everything about Jamie Kern Lima’s husband. We will introduce who he is, how they met, their journey together, and what roles he plays in her company and public life. We will also discuss Jamie’s background, career, net worth, their luxurious lifestyle, and what the future may hold. This helps readers understand not only Jamie’s story but also her partnership with her husband, providing a complete picture.
Our writing is simple and easy. Even a young child could read and understand. We keep paragraphs short. We emphasize important words, such as Jamie Kern Lima’s husband, in bold. And we use headings to guide readers. By covering sections such as Early Life and Background, Career and Achievements, and Impact on Social Media, this article will be both useful and search-friendly. The structure and language make the content easy to read and remember, while providing valuable details for anyone curious about Jamie Kern Lima and her husband Paulo Lima.
Who Is Jamie Kern Lima?
Jamie Kern Lima is an American entrepreneur, investor, and former television journalist. She co-founded IT Cosmetics, which she later sold to L’Oréal for over $1 billion. She became the first female executive to lead a L’Oréal brand after the acquisition. In addition to her business success, she hosts a top self-help podcast and is a bestselling author of personal growth books.
Below is a summary of her key biographical information:
| Detail | Information |
| Full Name | Jamie Marie Kern Lima |
| Family | Married to Paulo Lima, two children |
| Career | Co-founder of IT Cosmetics; Former CEO at L’Oréal brand |
| Net Worth | Estimated over $1 billion (as of 2024) |
| Body Measurements | Not publicly disclosed |
| Ethnicity | White (non-Hispanic) |
| Height | Approximately 5 ft 5 in (165 cm) |
| Weight | Not publicly disclosed |
| Age | Born July 16, 1977 (age 48 in 2025) |
| Eye Color | Brown |
| Hair Color | Dark Brown |
| Body Type | Average |
| Relationship | Married to Paulo Lima since 2007 |
Jamie was born in California in 1977 and raised in a working-class family. She was the first in her family to attend college, graduating valedictorian from Washington State University. Later, she earned an MBA from Columbia Business School in 2004. During graduate school, she met Paulo Lima, her future husband, in a statistics class. They married in 2007 and went on to launch IT Cosmetics together from their California apartment in 2008.
Jamie’s husband, Paulo Lima, is a co-founder and serving executive at IT Cosmetics. He previously worked as an investment banker on Wall Street before partnering with Jamie to build the beauty business. He has stayed largely out of the public spotlight but is known as her business partner and life partner.
Together, Jamie Kern Lima and Paulo Lima built a cosmetics brand that focused on addressing real beauty concerns, such as rosacea and hyperpigmentation. Their authenticity helped them sell millions of dollars’ worth of product on QVC and eventually led to a L’Oréal acquisition worth over $1.2 billion.
Early Life and Background
Jamie Kern Lima was born in 1977 in California into a modest family. She grew up with strong values and a dream to succeed. She was the first in her family to go to college, enrolling at Washington State University. There she worked as a waitress at Denny’s and bagged groceries at Safeway to support herself. She graduated as valedictorian.
Later, she attended Columbia Business School, earning her MBA in 2004. During that time, she realized she had been adopted and learned important lessons about identity and self-worth. She also met Paulo Lima in a statistics class. They formed a strong connection and married in 2007.
Her husband Paulo grew up with an interest in finance. He later worked in investment banking on Wall Street after graduating from college. Their shared ambition and complementary skills laid the foundation for their future business together.
In 2008, fresh from their honeymoon, the couple began sketching plans for a new kind of cosmetics company based on Jamie’s skin issues. They worked long hours in their apartment, doing research and creating early products. The brand was named IT Cosmetics. The early struggle lasted years, marked by frequent rejections and no salary for the founders, yet they persevered together.
Personal Life and Relationships
Jamie and Paulo have built a strong personal life rooted in partnership and mutual support. They married in 2007 after meeting at Columbia Business School. The couple prioritized their bond and shared vision from the start.
They chose to grow their family carefully. They welcomed two children: a daughter born in 2018 and a son born in 2020, both via surrogacy. They live together in California, balancing family life with their entrepreneurial work.
Their marriage has survived the pressures of building a global beauty company. They faced challenges but emphasized open communication and shared values. Jamie has spoken publicly about the importance of authenticity in marriage, even sharing on her podcast how couples can respect individual space to stay strong.
In mid-2025mid-2025, Jamie also addressed navigating difficult seasons, including conversations about divorce. She affirmed her commitment to staying true to herself and her values — though Jamie and Paulo remain married, they have intentionally redefined some boundaries for emotional health.
Their partnership remains rooted in collaboration, love, and a shared passion for their brand and family life.
Career and Achievements
Jamie Kern Lima’s career began in television. She won the Baywatch College Search in 1999 and appeared in one episode of the series. She then won the Miss Washington USA title and competed in the Miss USA 2000 pageant. After her pageant days, she was a contestant on the first season of Big Brother, finishing as the last female houseguest standing.
She then worked as a news anchor and reporter at KNDU in Washington and later at KPTV in Oregon. Despite her on-air success, she struggled to find makeup that suited her skin condition, which inspired her to create her brand.
In 2008, she co-founded IT Cosmetics with her husband Paulo. The brand’s focus on real beauty and skincare immediately set it apart. Jamie appeared in over 1,000 live shows on QVC, selling out product after product. Her honesty about her skin struggles built trust with customers. By 2015, the company reached over $180 million in annual net sales.
In 2016, L’Oréal acquired IT Cosmetics for $1.2 billion. Jamie became the first female CEO of a L’Oréal brand. She continued in leadership until 2019. Under her command, IT’s sales doubled and the brand gained global recognition.
After leaving the company, Jamie became a bestselling author. She wrote “Believe IT” in 2021 and “Worthy” in 2024. She hosts The Jamie Kern Lima Show, a top-rated self-improvement podcast featuring guests such as Oprah and Meghan Markle. She also invests, speaks publicly, and continues her philanthropic work.
Net Worth Overview
Here is a short table overview of Jamie’s net worth details and the growth of her wealth:
| Year | Estimated Net Worth | Notes |
| 2015 | Tens of millions | Based on IT Cosmetics’ annual net sales of around $180M |
| 2016 | Over $1 billion | After the L’Oréal acquisition at approximately $1.2B |
| 2024 | Over $1 billion | Continues to be listed on Forbes’ richest self-made women |
Jamie’s net worth soared when L’Oréal bought the company in 2016. After the takeover, she remained CEO until 2019, further contributing to her wealth. In 2024, her net worth was estimated at just over $1 billion.
Jamie and Paulo have also invested in and written books, which add to their income. Her podcast, public speaking, and media appearances boost her brand and earnings.
Major Sources of Income
Jamie Kern Lima has multiple income streams. These are:
- IT Cosmetics sale to L’Oréal: The largest one-time source of income from a billion-dollar acquisition.
- Book sales: Revenue from bestselling books, Believe IT, and Worthy.
- Podcast and content: She hosts a top self-help podcast, generating sponsorship and ad income.
- Speaking engagements: Paid keynote speeches at conferences, universities, and corporate events.
- Investments: Partial investments in startups and philanthropic initiatives.
Tiffany Haddish’s Luxurious Lifestyle
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Jamie and Paulo live a comfortable, luxurious life built on their success. They own an oceanfront mansion in California, which was listed for $41.95 million in mid-2024. The house hints at spacious interiors, scenic views, and rich amenities.
Their lifestyle includes frequent international travel, attendance at high-profile events, and philanthropy. They often appear at charity galas and speak at exclusive venues. They value fine living but also maintain grounded ideals, often giving back through donations of millions of dollars in products to causes such as cancer care and women’s empowerment.
Their home is filled with art, comfortable family spaces, and rooms dedicated to Jamie’s media work. Although private, the couple seldom shows off; instead, they choose to focus on their purpose, family values, and beneficial visibility.
Hobbies and Fun Facts
Jamie and Paulo enjoy simple pleasures and curious adventures in their life together:
- Jamie loves writing and working on personal growth. She spends hours reflecting and journaling before recording her podcast and writing her books.
- Paulo retains his interest in finance and numbers. He reviews company metrics and enjoys strategic planning.
- They have two children born via surrogacy in 2018 and 2020, which Jamie has spoken about as an emotional and exciting process.
- The couple worked 100-hour weeks in the early days, often building products while balancing their lives.
- They donated over $20 million in beauty products to cancer support programs, such as “Look Good Feel Better.”
- Jamie’s podcast began in 2014, with Oprah Winfrey as her first guest. It later expanded to feature high-profile figures like Meghan Markle.
- “IT” in IT Cosmetics stands for “Innovative Technology,” reflecting their science-based approach.
- Jamie is the first female CEO in L’Oréal’s history to lead one of their brands.
- Jamie and Paulo met in a statistics class at Columbia, showing how academic moments changed their lives.
- They maintain a balance between family and work, often sharing how they support each other in personal development and rest.
Future Prospects
Jamie and Paulo continue to look ahead, focusing on growth and impact. Some areas they are likely focusing on include:
- Investing in new startups and mentoring female entrepreneurs.
- Expanding her media presence via more speaking events, podcasts, and possibly television.
- Writing further books to inspire personal growth and resilience.
- Philanthropic plans: continuing product donations and supporting causes for women and children.
- Business advisory roles: Paulo may join boards or finance teams, while Jamie could mentor young beauty founders.
- Potential return to the beauty world in some advisory or investment capacity.
Their goals remain rooted in making a difference and helping others believe in themselves through personal stories and business achievements.
Impact on Social Media
Jamie has a strong presence on social media. Her content centers on authenticity, self-worth, and practical tips for confidence. On Instagram, she shares glimpses of her family life, behind-the-scenes moments from her podcast, and beauty insights.
Her podcast has millions of downloads. She frequently collaborates with high-profile guests, which amplifies reach and engagement. Jamie’s social media strategy focuses on positivity, genuine conversations, and inspiring others to believe in themselves.
Paulo Lima is not as public but sometimes appears in interviews or family posts, especially when supporting Jamie’s work. Together, they model transparency in marriage and leadership.
Their impact shows that vulnerability and honesty can attract large, engaged audiences. Jamie’s digital presence connects her business success with real-world solutions on self-belief and partnership.
Social Media Profile
| Platform | Links |
| Wikipedia | Click Here |
| IMDb | Click Here |
Frequently Asked Questions (FAQs)
Who is Jamie Kern Lima’s husband?
Her husband is Paulo Lima. He is her partner in life and business, co-founder of IT Cosmetics, and worked in investment banking before joining the beauty venture.
When did Jamie Kern Lima marry Paulo Lima?
They married in 2007, after meeting at Columbia Business School during their MBA studies in a statistics class.
How many children do Jamie and Paulo have?
They have two children, a daughter born in 2018 and a son born in 2020, both through surrogacy.
Is Paulo Lima actively involved in IT Cosmetics?
Yes. He is a co-founder and served as Co‑CEO alongside Jamie during its rise, helping build it before the L’Oréal acquisition.
What is their current net worth?
Jamie’s net worth is estimated at over $1 billion as of 2024, largely due to the sale of IT Cosmetics to L’Oréal.
Do they live a luxurious lifestyle?
Yes. They once listed their oceanfront California home for nearly $42 million. They enjoy travel, philanthropy, and public speaking events.
Conclusion
Jamie Kern Lima and her husband Paulo Lima represent a powerful story of partnership, perseverance, and purpose. From humble beginnings to launching a billion-dollar beauty company, they built IT Cosmetics together, creating a brand that resonated with real people. Their marriage and business relationship grew in tandem—combining complementary skills and a shared vision.
Jamie’s later success as a bestselling author and podcaster adds new facets to their journey. Meanwhile, Paulo remains a supportive partner and strategic mind behind their early business. Together, they exemplify how shared values, creativity, and resilience can shape success in business and life.
This article has covered their early lives, personal relationships, career milestones, net worth, lifestyle, hobbies, plans, and social media presence—all in simple, clear language. The story of Jamie Kern Lima’s husband shows that behind every great entrepreneur is often a partner with vision, support, and belief—and in their case, the result is a legacy that truly inspires.
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